Like a lot of entrepreneurs, Ari Gejdenson, is attracted to freedom. Commuting by bike gives Ari freedom when visiting his 9 different restaurants in the city. Prior to juggling eateries, Ari played professional soccer in South America and Italy. Ari learned to cook in Florence and upon moving back to the states opened up an arm of Acqua Al 2 in Eastern Market (we were stoked to have Acqua Al 2 provide refreshments on our Surly Urbanizer Ride).
He's always been attracted to bikes. As a kid growing up on Capitol Hill he would ride to the metro to get to school. Ari's bike of choice is a Handsome Devil. "I ride in a circle, and not very fast," jokes Ari of his weekly routine of visiting his various restaurants. The Handsome Devil is a steel frame with a simple 1x9 drivetrain, making it a great bike for city riding. It's an upright bike that still goes fast when you want to push it. Ari looks forward to his rides as an escape from work, a way to get the blood flowing, and enjoy time to himself everyday. Today we're excited to have Ari as a neighbor in Ivy City. You can check out Ari's Diner, La Puerta Verde, and Dock FC just down the street from us.